Privacy Policy

1. Introduction

LANDMARQ (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our probabilistic land valuation platform.

This policy applies to all users of the LANDMARQ platform, including visitors, registered users, and enterprise customers. By using our services, you consent to the practices described in this policy.

2. Information We Collect

Information You Provide

• Account information (name, email address) when you create an account
• Contact information when you reach out to us
• Shortlist data and notes you create within the platform
• Payment information for paid subscriptions (processed by third-party payment providers)
• Any feedback or correspondence you send to us

Information Collected Automatically

• Device information (browser type, operating system, device identifiers)
• Usage data (pages visited, features used, time spent, click patterns)
• IP address and approximate geographic location
• Cookies and similar tracking technologies
• Log data and analytics information

3. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process your personal data based on:

• Contract: Processing necessary to provide our services to you
• Legitimate Interest: Improving our platform, preventing fraud, and marketing (where permitted)
• Consent: Where you have given explicit consent for specific purposes
• Legal Obligation: Compliance with applicable laws and regulations

4. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the LANDMARQ platform
• Personalize your experience and save your preferences
• Communicate with you about updates, support, and marketing (with consent)
• Analyze usage patterns to improve our services
• Protect against unauthorized access and abuse
• Comply with legal obligations
• Process transactions and send related information

5. Data Sharing

We do not sell your personal information. We may share information with:

• Service Providers: Companies that help us operate our platform (hosting, analytics, payment processing)
• Legal Authorities: When required by law, subpoena, or legal process
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• With Consent: Business partners with your explicit consent

6. International Data Transfers

Your information may be transferred to and processed in countries other than your own. When we transfer data internationally, we use appropriate safeguards such as:

• Standard Contractual Clauses approved by the European Commission
• Data processing agreements with adequate protection provisions
• Compliance with applicable data protection laws

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services and maintain your account
• Comply with legal obligations (tax, accounting requirements)
• Resolve disputes and enforce our agreements

When you delete your account, we will delete or anonymize your personal data within 30 days, except where retention is required by law.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

For All Users

• Access: Request a copy of your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Opt-out: Unsubscribe from marketing communications

Additional Rights for EEA Users (GDPR)

• Portability: Receive your data in a structured, machine-readable format
• Restriction: Request restriction of processing
• Objection: Object to processing based on legitimate interest
• Withdraw Consent: Withdraw consent at any time (without affecting prior processing)
• Lodge Complaint: File a complaint with your local data protection authority

Additional Rights for California Residents (CCPA)

• Know: Request disclosure of what personal information we collect and how we use it
• Delete: Request deletion of your personal information
• Opt-Out: Opt out of the sale of personal information (we do not sell personal data)
• Non-Discrimination: Receive equal service regardless of exercising privacy rights

To exercise any of these rights, please contact us at privacy@landmarq.earth. We will respond to your request within 30 days (or as required by applicable law).

10. Cookies and Tracking

We use cookies and similar technologies to:

• Essential Cookies: Required for platform functionality
• Analytics Cookies: Help us understand how users interact with our platform
• Preference Cookies: Remember your settings and preferences

You can control cookie preferences through your browser settings. Note that disabling certain cookies may affect platform functionality.

11. Third-Party Services

Our platform may contain links to third-party services or integrate with external data sources (such as GIS providers). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

12. Children's Privacy

LANDMARQ is not intended for users under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

• Posting the new policy on this page with an updated date
• Sending an email notification (for registered users)
• Displaying a prominent notice on our platform

14. Contact Us

If you have questions about this Privacy Policy, want to exercise your rights, or have concerns about our data practices, please contact us:

We aim to respond to all privacy-related inquiries within 30 days.